Earlier this week it was World Book Lovers Day. Who knew such a day existed? I didn’t until I was preparing for my weekly business slot on our local radio station & saw it was a topic.
Sticking to the theme my slot this week was on ‘My Favourite Business Books’. I am always reading, at least a book a month, so this list is subject to change at any given time!

To have a listen to the list & a few suggestions from my lovely radio host you can listen along here, there’s a few bonus books mentioned in there!

Here are the books that really stand out to me as great books I’ve read in the last few years.

Think & grow Rich –  Napoleon Hill.
It’s all about self belief & having the power to think your way to success!! It’s a nice easy to read book packed full of advice about business growth, daily habits, joining groups & even relationship advice but mainly about mindset.  It was published in 1937 & written obviously in the days before blogs & when anyone could be a writer, so it is beautifully written in a lovely style which is a refreshing break to some of the more direct business books of today. I read this book when I need some motivation or am feeling a little down in the dumps. Its a great reminder that a positive attitude is a great asset for any business owner. 

“You are the master of your destiny. You can influence, direct and control your own environment. You can make your life what you want it to be.” 

4 Hour Work Week – Tim Ferris.
Some criticise this book as being a little ‘douchey’, and I’ll admit I did find quite a lot of ego in this book. However, there are some fantastic tips & advice about how to cut time in your business & build your company so that it doesn’t take up all of your time. It encouraged me to think differently about building a company structure & hiring people, especially what would be the most efficient use of time & money. A great read for anyone who feels stuck and wants to reassess their time. 
What got you here won’t get you there –  Marshall Goldsmith
This is one I’ve read a few times now, it is slow going to start with but really good once you get going. I personally found this one great for helping to form new habits & organisational tips. I read this book about 5 months after starting ZEAL when all the hard work of setting the company up was done, but when I was in a foggy zone on exactly what I was supposed to be doing now!! It is a great book to help you focus your energies & get you moving forwards. 
You are a Badass at making Money – Jen Sincero
This is the follow up to ‘You are a Badass’. I loved this book because its written by a woman & is no nonsense. So many business owners, myself included can be funny around the topic money & think its bad taste to talk about finances and this book really helps you to break down what is stopping you from achieving your financial goals. We all say ‘id love to be a millionaire’ but so few of us actually get there & this book is about helping you overcome that. Written in a conversational style with a few sweary bits this book very real & very easy to read with a little activity at the end of each chapter to really help you breakthrough. 

The Little Prince is what I call our subconscious minds and I thought it was a really fun analogy because when we’re little kids we take in all this information – from our parents mostly, but also the society around us – about all sorts of things. With money, that’s where we learn to take things at face value. So if we see our parents fighting about money, that’s where go ‘money is bad. it makes people fight.’ It’s a very primal understanding. We haven’t developed our analytical brains yet. What happens is, that gets in to our fiber and it becomes our belief system. As we grow, it becomes our truth and we don’t question it. As adults when we’re like ‘hell yeah, I’d love to make a lot of money,’ we won’t let ourselves do it because of our subconscious beliefs. Our subconscious minds are running our lives, but they’re based on things we learned as little kids and haven’t really analyzed yet. Once you wake up and become aware instead of taking it at face value, then you can question it and be like ‘actually, Little Prince, I’m going to be running the show from now on.’ – Jen Sincero


The Profit Formula – Anthony Woods
This is actually a brand spanking new by an Irish Entrepreneur so I really wanted to make sure to include this as I’ve just finished it. This is one of those books I’ll dip in and out of for years to come.
 The Profit Formula is packed of actual formulae that you can apply to your business that then help you increase your sales or your profits. Its not just about ‘profits’ there are really good chapters on hiring the right people & managing people to build a team and also how to move out of your business & acquiring funding. Don’t let the title mislead you, this isn’t about just quick fixes to increasing profits, its a manual of how to build a profitable business. 


I’m always on the lookout for brilliant business books to read so please connect with me on Linkedin and let me know your recommendations.

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